Last month I shared some of my favorite sales enablement podcasts. This month, I have put together a list of some of the popular legal marketing podcasts for legal CMOs who want to learn but are pressed for time.
You can subscribe to these via iTunes, Google Play, or Stitcher and listen to them while commuting, exercising or waiting - podcasts really are a great way to keep on top of industry developments without burning yourself out.
1. The Law Firm Marketing Minute
This podcast is hosted by Spotlight Branding, a digital marketing agency for growing law firms. They offer practical advice on everything a digital marketing team needs to know.
2. LawLytics Podcast: Law Firm Marketing Decoded
The LawLytics podcast grew out of their legal marketing webinars. Each episode covers information and strategies to help lawyers start, grow and ultimately build dominant law firm websites without wasting time or money.
This is a weekly podcast hosted by Bob Ambrogi, who is internationally known for his writing and speaking on legal technology and innovation. Each week, Bob interviews the innovators and entrepreneurs who are driving what's next in the legal industry. Bob and his guests explore the future of law and legal practice.
4. The Legal Marketing Studio (LMS)
The LMS podcast is devoted to discussing all facets of legal marketing with professionals at every stage in the legal marketing pipeline. It offers actionable, innovative ideas for pushing legal marketing forward into the 21st century. Topics include branding, content strategy, and new technologies. Produced by Michael N Meyer, a corporate photographer specializing in creating content for law firms.
5. Lunch Hour Legal Marketing
Hosted by digital marketers Gyi Tsakalakis and Kelly Street, Lunch Hour Legal Marketing offers tips and tricks for attracting more clients and business to your legal practice.
6. Legal Marketing Association (LMA) Podcast
Run by the Legal Marketing Association (LMA), this podcast focuses on hot topics in legal marketing, member education and the business of law, with episodes published every three to four weeks.
7. Legal Marketing 2.0 | Run by Good2BSocial
Guy Alvarez is the founder and Chief Engagement Officer of Good2bSocial.
This is another great podcast for digital marketers and offers a fresh perspective on the latest legal marketing trends and strategies, with actionable takeaways for lawyers and law firm marketing professionals. Here is their summary of top podcasts from 2017.
This podcast aims to inform, educate, and entertain the legal community about the latest in personal & business development featuring in-depth discussions and interviews with legal professionals on law firm management, productivity, legal news, legal tech, business management, law firm marketing and advertising.
9. Legal Marketing Radio
LaFleur is a forward-thinking legal marketing agency and they bring you this podcast that covers legal marketing tips and strategies as well as news, trends and cutting-edge innovations in the overlapping worlds of legal, digital and content marketing.
10. The Digital Edge
The Digital Edge, hosted by Sharon D. Nelson, and Jim Calloway, provides listeners with tips and tools for career success, as well as cutting-edge technology news. Nelson and Calloway invite noted authors, speakers, and legal technologists to discuss topics at the intersection of law and technology.
11. Law Firm Marketing Catalyst
Hosted by Sharon Berman, founder of Berbay Marketing and Public Relations, the podcast "Law Firm Marketing Catalyst" aims to fuel revenue growth through thought-provoking interviews with forward-thinking lawyers, law firm management, and legal marketers who bring fresh perspectives and innovative approaches to marketing.
12. Attorney Marketing Institute
Hosted by Nick Pavlidis' - Attorney Marketing Institute - Build a Better Law Practice!
If you're looking for high-energy, real-world, practical ways to grow your practice today,
this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers
build better practices in less time, this is not your grandfather's attorney and law firm marketing
Give these a listen and let me know what you think, or better yet, share your favorite legal marketing podcasts!