As part of its enterprise-wide digital transformation efforts, the law firm implemented AI-powered QorusDocs proposal management software—integrated with the firm CRM system—in 2020 to automate and streamline pitch and proposal creation through a single source of data-enriched content and established best practices.
By eliminating the need to search for information across a collection of disparate, disconnected data repositories, the law firm increased pitch team efficiency and efficacy and improved the quality of response documents with approved, accurate, and up-to-date content. Plus, QorusDocs’ built-in measurement tools provide powerful, data-driven pitch insights and reports that help the law firm track proposal activities and client engagement to improve its near-term decision-making and long-term forecasting.
“With QorusDocs, we’ve vastly improved the consistency and quality of our pitches and proposals,” said a senior executive in the pitch team at the firm. “Searching for content is easier and productivity has improved. In fact, the central repositories, templates, and built-in branding have been gamechangers for us.”
With QorusDocs, business development and proposal teams can create pitches and proposals in the familiar Microsoft Word and PowerPoint applications, reducing team members’ stress and frustration, boosting productivity, and minimizing the learning curve for new users of the proposal automation tool.
She added, “Being able to effectively collaborate with team members worldwide has transformed our pitch process; the ability for folks to work on documents simultaneously is critical for tight deadlines—and the automated reminders are always helpful, even if ignored on occasion!”
Feedback on the QorusDocs software has been positive, with a 70% adoption rate across the pitch and business development teams. “The initial implementation involved a vast amount of content, high pitch volume, and a significant number of new employees which created a challenging environment—but one we overcame with the help of the QorusDocs team,” noted the global pursuit teams leader at the law firm. “Service and support from QorusDocs during the rollout was outstanding and involving IT on the firm side was also critical for success.”